5 Reasons why consumers are turning to niche fragrances
Mar 19th 2016
Let's define it first, in short a niche fragrance is a scent produced on a smaller scale compared to designer fragrance brands and is usually exclusive to a certain location specializing in perfume.5. Niche perfumers put the art back in their scentsNiche perfumers, myself included view perfume making as an art form. Consumers are beginning to appreciate the risks niche perfumers take and the complexity in their scents. Gone are the days where us performers stick to only using popular notes like
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