How Birth Control Can Affect Your Sense of Smell and Attraction
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Your sense of smell is more powerful than you might think. It influences everything from the way you experience food to how you connect with others. Science has shown that hormonal birth control can subtly alter the way we perceive scents, including pheromones that play a role in attraction. For fragrance lovers, understanding this connection [...]
Is the Fragrance Industry Still Innovating?
For anyone who develops fragrance, there’s one phrase that makes your heart sink: “This smells like…”
It’s not that perfumers or creative directors intentionally imitate; it’s that the palette we all draw from is, in many ways, the same. Certain notes sell, certain accords evoke emotion. Consumers, often without realizing it, are trained to seek familiarity [...]
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