Inside My 10-Year MAIR Journey as a Founder
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Ten years of building MAIR, and it doesn't feel like a finish line. Here's the real founder story: potholes, customer miracles, CEO rooms, and why fragrance is about inner power for women
Which Fragrance Category Lasts the Longest? A Guide to Long-Lasting Perfumes
Thought we'd piggy back off our last blog about gourmand fragrances and stay in the topic of styles of perfume. Choosing a fragrance is more than just finding a scent you love; it’s also about how long that fragrance will last throughout the day. Whether you’re heading to work, a social event, or a special occasion, understanding [...]
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Why You Should Know the Difference Between An Eau De Parfum and An Eau de Toilette
Why You Should Know the Difference Between An Eau De Parfum and An Eau de ToiletteBefore getting into the nitty gritty of perfume descriptions and why you should know them here’s a list of all five types of perfumes. In order of their strengths they are Extrait de Parfum, Eau de Parfum, Eau de [...]
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My New Normal
Don’t let me fool you, it’s extremely difficult to create, manufacture, sell and get other people excited about your product. What makes it easier? Instinct and the people you surround yourself with. I made a promise to myself before stepping out to create MAIR; I told myself I would design and create my perfume line [...]
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You Can't Eat Your Cake and Have it
I'm sure you all have heard this one before, but what if I told you you could? Sadly, not with cake, but with your perfume! Want a fragrance that is soft, but also lasts long? You can! Want a fragrance that is strong, but doesn't overwhelm you and the people around you? You can! Want [...]
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