Inside My 10-Year MAIR Journey as a Founder
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Ten years of building MAIR, and it doesn't feel like a finish line. Here's the real founder story: potholes, customer miracles, CEO rooms, and why fragrance is about inner power for women
Why Gourmand Fragrances Are So Popular
There’s a reason gourmand fragrances continue to dominate wish lists and vanities. Unlike other fragrance families, gourmands are designed to smell edible, warm, sweet, and almost irresistible. They trigger a sense of comfort and nostalgia while still feeling luxurious and modern. From soft vanilla to unexpected notes like banana and matcha, gourmand perfumes are pushing [...]
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